妙抗保创新技术助力产业绿色转型
Microban's Innovative Technologies Drive the Green Transformation of the Industry
近年来，塑料产业的可持续发展备受关注。在近日举行的中国国际橡塑展上，妙抗保展示了三大创新技术：多功能涂层技术平台AkoTech，针对聚合物的抗菌技术Ascera和应用于聚氯乙烯（PVC）、聚氨酯（PU）和乙烯—乙酸乙烯酯共聚物（EVA）泡沫的新型抗菌技术MicroGuard。这是妙抗保通过持续创新，为客户提供卓越支持服务和产品质量保证，共同拓展新的国际市场，赋能产业绿色转型所采取的创新举措。
In recent years, the sustainable development of the plastics industry has drawn significant attention. At the China International Rubber and Plastics Exhibition held recently, Microban showcased three innovative technologies: the multifunctional coating technology platform AkoTech, the antibacterial technology Ascera for polymers, and the new antibacterial technology MicroGuard applied to polyvinyl chloride (PVC), polyurethane (PU), and ethylene-vinyl acetate copolymer (EVA) foam. These are Microban's innovative measures to provide excellent support services and product quality assurance to customers through continuous innovation, jointly expand into new international markets, and empower the green transformation of the industry.
妙抗保高管介绍，相关数据显示，2024年中国塑料制品年产量达7707.6万吨，较上一年增长2.9%。尽管塑料对环境带来挑战，但它们在全球经济体系中发挥着至关重要的作用。随着消费升级和相关政策的支持，塑料的可持续发展问题也因此成为人们关注的焦点。妙抗保的一项市场调研显示，后疫情时代72%的消费者对日常环境中的细菌存在担忧，同时对抗菌和气味控制技术高度认可，85%的消费者更倾向选择耐用且环保的产品。
According to Microban executives, relevant data shows that China's annual plastic products output reached 77.076 million tons in 2024, an increase of 2.9% compared to the previous year. Although plastics pose challenges to the environment, they play a crucial role in the global economic system. With the upgrading of consumption and the support of relevant policies, the sustainable development of plastics has become a focus of attention. A market survey conducted by Microban shows that in the post-pandemic era, 72% of consumers are concerned about the presence of bacteria in their daily environment, and they highly recognize antibacterial and odor control technologies. 85% of consumers prefer durable and environmentally friendly products.
根据中国市场的需求，妙抗保已建立产线迁移预案。SilverShield母粒因技术稳定将优先在中国扩产，此前美国产线迁移项目已验证过原材料、设备等流程。中国作为核心生产基地，相关规划会持续推进，但是现阶段这三款新产品主要依靠进口。
In response to the needs of the Chinese market, Microban has established a production line relocation plan. The SilverShield masterbatch will be prioritized for production expansion in China due to its stable technology, and the previous relocation project of the production line in the United States has verified the processes such as raw materials and equipment. As a core production base, China's relevant plans will continue to be advanced. However, at this stage, these three new products mainly rely on imports.
妙抗保亚太区业务发展经理施小飞表示，妙抗保非常注重在中国和亚太地区的发展，中国则是妙抗保亚太市场业务发展的核心。最近妙抗保总裁Michael Ruby专门走访上海等亚太地区重点市场，和当地团队、合作伙伴、客户进行交流了解市场，为公司发展提供了宝贵的市场区域洞察，加强了因地制宜为客户提供客制化个性化解决方案的决心。
Shi Xiaofei, Business Development Manager of Microban in the Asia-Pacific region, said that Microban attaches great importance to its development in China and the Asia-Pacific region, and China is at the core of Microban's business development in the Asia-Pacific market. Recently, Michael Ruby, President of Microban, specifically visited key markets in the Asia-Pacific region such as Shanghai, communicated with local teams, partners, and customers, gained valuable insights into the market in the region, and strengthened the determination to provide customized and personalized solutions for customers according to local conditions.
她强调，尽管在华新增投资与研发活动的计划有待于进一步考量，但持续开展的工作一直在进行，这充分体现了妙抗保积极主动的发展与创新策略。该公司将会评估区域布局能力的机遇，确保能积极响应合作伙伴的需求。
She emphasized that although the plans for new investment and research and development activities in China need further consideration, the ongoing work has been continuously carried out, which fully reflects Microban's proactive development and innovation strategy. The company will evaluate the opportunities of regional layout capabilities to ensure that it can actively respond to the needs of its partners.
多年来，妙抗保深耕全球市场，凭借深厚的研发经验和深刻的市场需求洞察，持续为客户提供高效、可持续的突破性定制化技术，打造抗菌和气味控制领域的专业品牌，为橡塑行业加速转型升级，进一步提升企业的技术创新和市场竞争实力添砖加瓦。展望未来，妙抗保将继续投资研发技术，推动创新解决方案，与全球合作伙伴携手，共同构建更绿色、更智能的产业生态，为消费者提供更洁净、更耐久的产品。
Over the years, Miaokang has been deeply involved in the global market. With profound R & D experience and profound market demand insight, Miaokang has continued to provide customers with efficient and sustainable breakthrough customized technology, build a professional brand in the field of antibacterial and odor control, accelerate the transformation and upgrading of the rubber and plastic industry, and further enhance the technological innovation and market competitiveness of enterprises. Looking forward to the future, Miaokang will continue to invest in research and development technology, promote innovative solutions, and work with global partners to jointly build a greener and smarter industrial ecology, and provide consumers with cleaner and more durable products.Over the years, Microban has been deeply rooted in the global market. With its rich research and development experience and profound understanding of market demands, it has continuously provided customers with efficient and sustainable breakthrough customized technologies, built a professional brand in the fields of antibacterial and odor control, contributed to accelerating the transformation and upgrading of the rubber and plastics industry, and further enhanced the technological innovation and market competitiveness of enterprises. Looking ahead, Microban will continue to invest in research and development technologies, promote innovative solutions, collaborate with global partners, jointly build a greener and smarter industrial ecosystem, and provide consumers with cleaner and more durable products.
