On August 12, 2023, the press conference for the "Challenger" China Helan Mountain Auto Off-Road Culture Carnival and the Symposium on the Integrated Development of Industrial and Cultural Tourism in Dawukou, Ningxia, were held in Beijing.
The organizing committee of the conference introduced that this car off-road culture carnival is mainly composed of two sections. The first is the car off-road assembly race section, which includes top domestic teams and drivers, as well as professional racing stars and off-road enthusiasts. The entire race is expected to have more than 300 participating vehicles and 20+ teams competing fiercely in the canyon mountains of Helan Mountain. The number of participating teams and people is the highest in history. The second is the Automotive Culture Carnival section, during which there will be themed activities covering various elements such as food, drink, and entertainment. It is reported that the carnival will be held in Dawukou District, Shizuishan City, Ningxia in early October.
It is reported that the purpose of holding this carnival and seminar is to effectively integrate high-quality resources such as sports events, study tours, cultural and creative industries, film and television, homestays, and tourism, comprehensively build the brand awareness of Helan Mountain's auto off-road culture, showcase the natural scenery and ecological governance achievements of Helan Mountain, comprehensively promote and publicize the sports and ecological industrial tourism resources of Dawukou District, and focus on creating a new engine for the economic and social development of Dawukou District.
It is reported that the carnival is supported by China Guanghua Science and Technology Foundation and Beijing Friendship Culture Inheritance Foundation, hosted by the Ningxia Hui Autonomous Region Sports Bureau, the Autonomous Region Department of Culture and Tourism, and the Shizuishan Municipal People's Government, and organized by the Dawukou District Committee and the District People's Government.