Bonded exhibition and trading center in Urumqi, NW China's Xinjiang, links local customers with global markets
保税展览交易中心位于中国西北部新疆乌鲁木齐，搭建起当地客户与全球市场间的桥梁
Muyim Eziz, a local resident of Urumqi, capital of northwest China's Xinjiang Uygur Autonomous Region, displays a product she bought at Urumqi Bonded Exhibition and Trading Center. (People's Daily Online/Wang Yuheng)
穆依木·艾孜孜是中国西北部新疆维吾尔自治区首府乌鲁木齐当地居民，在乌鲁木齐保税展览交易中心展示她购买的产品。（人民网/王宇恒）
Urumqi Bonded Exhibition and Trading Center, located in Urumqi, capital of northwest China's Xinjiang Uygur Autonomous Region, has become a shopping hub connecting global goods with Chinese consumers, attracting a steady stream of shoppers.
乌鲁木齐保税展览交易中心位于中国西北部新疆维吾尔自治区首府乌鲁木齐，已成为衔接全球商品与中国消费者的购物枢纽，吸引着源源不断的购物者。
"This place offers a wide range of products at reasonable prices, allowing us to buy specialty goods from around the world without traveling far," said Muyim Eziz, a resident of Urumqi.
乌鲁木齐居民木依木·艾孜孜说：“这里产品种类繁多，价格合理，让我们不必远行，就能买到世界各地的特产。”
As an important innovation and entrepreneurship incubation base of the China (Xinjiang) Pilot Free Trade Zone and the China (Urumqi) cross-border e-commerce comprehensive pilot zone, the center features an 11,600-square-meter exhibition hall and supporting bonded warehousing facilities and provides more than 20,000 product varieties from over 80 countries.
该中心是中国（新疆）自由贸易试验区和中国（乌鲁木齐）跨境电子商务综合试验区重要的创新创业孵化基地，其拥有11,600平方米的展厅和配套的保税仓库设施，提供来自80多个国家的20,000多个产品品种。
It has established themed national pavilions showcasing specialty products from countries around the world, particularly Belt and Road countries.
中心建立了主题国家馆，展示来自世界各国，特别是共建“一带一路”国家的特色产品。
"Bonded, quality-assured, and authentic — these are the principles that guide our center," said Ding Guochong, chairman of Xinjiang Zhongzhi Digital Technology Co., Ltd., which operates the center.
“保税、质量保证、真实——这些是指导我们中心的原则，”运营该中心的新疆中智数字技术有限公司董事长丁国冲表示。
Beyond serving as a marketplace for imported goods, the center also functions as a product sourcing hub for Chinese products destined for Central Asian markets, according to Ding.
丁表示，该中心除了作为进口商品的市场外，同时也是面向中亚市场的中国商品采购枢纽
Urumqi's geographical advantage provides strong support for the center's development.
乌鲁木齐的区位优势为该中心的发展提供了有力支撑。
Backed by the China-Europe freight train consolidation station at the Sanping Railway Station in Urumqi's Toutunhe district, as well as international road transport under the TIR (Transports Internationaux Routiers) system and air cargo routes, the center enables goods to efficiently reach Central Asia and Europe.
依托乌鲁木齐市头屯河区三坪火车站中欧班列集结站，以及国际公路货运系统下的国际公路运输和航空货运航线，该中心使货物能够高效运抵中亚和欧洲。
The center is also developing overseas warehouses in Astana, Kazakhstan, and Tashkent, Uzbekistan. Once operational, the facilities will help deliver more than 100 Chinese alcoholic beverage brands and Xinjiang specialty agricultural products directly to Central Asian markets.
该中心还在哈萨克斯坦阿斯塔纳和乌兹别克斯坦塔什干开发海外仓库。设施投入运营后，有助于将100多个中国酒精饮料品牌和新疆特色农产品直接运往中亚市场。
The platform goes beyond simply exhibiting and selling products. It extends along the industrial and value chains by integrating trade, new product launches, cross-border e-commerce incubation, and cross-border livestreaming operations to create a comprehensive gateway for international commerce.
该平台的功能不至于简单的产品展示和销售。平台通过整合贸易、新品发布、跨境电商孵化、跨境直播运营，沿产业链和价值链延伸，打造国际贸易综合门户。
To overcome challenges such as language barriers and time differences in cross-border trade, the center has innovatively introduced AI-powered digital human livestreamers for cross-border livestreaming.
为克服跨境贸易中的语言障碍、时差等难题，该中心创新性地引入人工智能驱动的数字人直播，开展跨境直播业务。
The system supports 32 languages and uses dedicated network lines for cross-border e-commerce livestreaming to promote products to overseas markets, said Ding, who noted that the center has also provided training for e-commerce practitioners from seven countries including Russia, Kazakhstan, and Uzbekistan, sharing China's experience in e-commerce operations.
丁介绍，这套系统支持32种语言，并使用专用网络线路进行跨境电子商务直播，将产品推向海外市场。他指出，该中心还为来自俄罗斯、哈萨克斯坦和乌兹别克斯坦等七个国家的电子商务从业者提供了培训，分享了中国电子商务运营经验。
Ding said the center will leverage the favorable policies of the pilot free trade zone and the cross-border e-commerce comprehensive pilot zone and fully tap into its physical exhibition spaces and digital commerce to continuously enrich global product offerings, improve the channels and supply chains for Chinese brands to reach overseas markets, and further facilitate two-way trade.
丁表示，该中心将依托自由贸易试验区和跨境电子商务综合试验区的有利政策，充分挖掘其实体展览空间和数字商务，不断丰富全球产品供应，完善中国品牌进入海外市场的渠道和供应链，进一步推动双向贸易。
By combining offline platforms with digital technology-powered livestreaming, the center aims to help Urumqi become a new digital trade gateway connecting Asia and Europe, according to Ding.
丁表示，该中心将线下平台与数字技术驱动的直播相结合，帮助乌鲁木齐成为亚洲和欧洲的新数字贸易门户的连接纽带。
A customer shops at Urumqi Bonded Exhibition and Trading Center in Urumqi, capital of northwest China's Xinjiang Uygur Autonomous Region. (People's Daily Online/Wang Yuheng)
一名顾客在中国西北部新疆维吾尔自治区首府乌鲁木齐的乌鲁木齐保税展览交易中心购物。（人民网/王宇恒）
Ding Guochong, chairman of Xinjiang Zhongzhi digital technology Co., Ltd., speaks with People's Daily Online journalists. (People's Daily Online/Wang Yuheng)
新疆中智数码科技有限公司董事长丁国接受人民网记者的采访。（人民网/王宇恒）
A livestreamer promotes products via livestreaming at Urumqi Bonded Exhibition and Trading Center in Urumqi, capital of northwest China's Xinjiang Uygur Autonomous Region. (People's Daily Online/Han Ting)
一名主播正在中国西北部新疆维吾尔自治区首府乌鲁木齐的保税展览交易中心直播推销产品。（人民网/韩婷）
Foreign e-commerce practitioners receive training at Urumqi Bonded Exhibition and Trading Center in Urumqi, capital of northwest China's Xinjiang Uygur Autonomous Region. (Photo courtesy of Urumqi Bonded Exhibition and Trading Center)
外国电商从业者在中国西北部新疆维吾尔自治区首府乌鲁木齐的保税展览交易中心参加培训。（乌鲁木齐保税展示交易中心供图）
Customers select products at Urumqi Bonded Exhibition and Trading Center in Urumqi, capital of northwest China's Xinjiang Uygur Autonomous Region. (People's Daily Online/Han Ting)
顾客在该中心挑选产品。（人民网/韩婷）
Customers select products at Urumqi Bonded Exhibition and Trading Center in Urumqi, capital of northwest China's Xinjiang Uygur Autonomous Region. (People's Daily Online/Wang Yuheng)
顾客在该中心挑选产品。（人民网/王宇恒）
